Revitalizing paint's premiere brand.

We were tasked with updated the branding and packaging design for a number of Benjamin Moore paint projects. Each product needs to be unique, while also fitting into the Benjamin Moore family of products.

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We switched to a matte finish, polished the designs and created packaging that truly stands out from the rest of the shelf of paint products.

Each design looks premium and fresh. The new packaging jumps off the shelf, in a sea of competitors that all look the same.